Consumer Survey about Herborist Brand

Hi, everybody! Thanks for your participation. I am a postgraduate from Loughborough University in the United Kingdom. This survey is done for an academic purpose for my master project. Questions in the survey are about your attitudes and buying behaviours about the brand, Herborist. When you open the QR code and please self-answer all questions and submit your responses.
The survey is totally anonymous. There is no any question asking your private information. In the process of doing the survey, if you feel any place of discomfort, you are free to withdraw. All responses will be downloaded, stored my personal computers, and protected by password. Any access to the data needs to be authorised by the research. So, you need not to concern about data insecurity.
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1. Age 
below 20
21-30
31-40
41-50
Above 50
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2.Gender 
Female
Male
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3. Nationality  
France
Europe excluding France
Asia-Pacific
North America
Latin America
Australia and New Zealand
Africa
Middle-East
Others
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4. Employment status 
Employed
Self-employed
Students
Non-employed
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5. Do you think this brand, Herborist, is well known in France or Europe? 
Yes, absolutely
Yes, maybe
No, I don’t think so
I have no idea
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6. In your opinion, the brand, Herborist, is ‘made in’? 
Europe
North America
South Asia
China
Japan
Korea
Others
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7. Did you ever purchase or use Herborist’s products before? 
Yes, I ever brought
No, never
I’m not sure
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8. How long you have used the brand, Herborist? 
Never
Below 1 years
1-3 years
3-5 years
Above 5 years
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9. Where you first hear of the brand? 
Online like social media or websites
Referents like families or friends
Advertising like TV or magazine
High streets
Others
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10. Is the brand, Herborist, your preferred choice of cosmetics? 
Yes, I love the brand
Yes, somewhat
No, I don’t think so
I'm not sure
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11. To what extent, how do you think the brand, Herborist is an iconic brand from China? 
非常不同意不同意一般同意非常同意
The brand should be a cultural icon
The brand should be a cultural icon
The brand covers symbol of Chinese elements
The brand covers symbol of Chinese elements
The brand conveys special meanings from China culture
The brand conveys special meanings from China culture
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12. To what extent, you think the brand carries cultural symbolism from China? 
非常不同意不同意一般同意非常同意
The brand is original from Chinese ancient culture like Confucian and Daoism
The brand is original from Chinese ancient culture like Confucian and Daoism
The brand is a best symbol of T’ai chi yin-yang balance
The brand is a best symbol of T’ai chi yin-yang balance
The brand is original from Chinese traditional medicine philosophy
The brand is original from Chinese traditional medicine philosophy
Few Chinese brands like Herborist match Chinese culture
Few Chinese brands like Herborist match Chinese culture
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13. What are your perceptions of ‘Made in China’ cosmetics? 
非常不同意不同意一般同意非常同意
Chemical ingredients
Chemical ingredients
Low price
Low price
High quality
High quality
Low level of novelty
Low level of novelty
Counterfeits
Counterfeits
Poor design
Poor design
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14. How you perceive the brand, Herborist? 
非常不同意不同意一般同意非常同意
Inexpensive
Inexpensive
Health and natural
Health and natural
A very good choice
A very good choice
Luxury
Luxury
Amazing experience
Amazing experience
Chinese herbal medicines
Chinese herbal medicines
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15. What would you like to do in near future? 
非常不同意不同意一般同意非常同意
I will try or continue buy use the brand
I will try or continue buy use the brand
The likelihood to use this brand is high
The likelihood to use this brand is high
I will recommend others to buy the brand
I will recommend others to buy the brand
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