东南亚市场美妆消费调查问卷

您的姓名?

What's your name?

您所在的地区？

What region are you in?

您的年龄段是？

What is your age group?

18岁以下 / Under 18

18-24岁 / 18-24

25-34岁 / 25-34

35岁及以上 / 35+

您是否了解中国美妆品牌“花西子”？

Have you heard of the Chinese beauty brand "Florasis"?

完全不了解 / Not at all

听说过但未使用过 / Heard of it but never used

使用过1-2款产品 / Used 1-2 products

经常使用 / Regular user

您购买美妆产品时，最看重以下哪一点？

What do you value most when buying beauty products?

产品颜值与包装设计 / Product appearance ＆ packaging design

产品功效与成分 / Product efficacy ＆ ingredients

品牌文化与故事 / Brand culture ＆ story

价格性价比 / Price ＆ cost-effectiveness

您是否愿意尝试带有东方文化元素的美妆产品？

Would you be willing to try beauty products with Eastern cultural elements？

非常愿意 / Very willing

愿意 / Willing

不确定 / Not sure

不愿意 / Unwilling

您是否会通过品牌官方网站购买美妆产品？

Would you buy beauty products through the brand's official website?

一定会 / Definitely

可能会 / Probably

不确定 / Not sure

不会 / No

您是否会通过品牌官方网站购买美妆产品？

Would you buy beauty products through the brand's official website?

一定会 / Definitely

可能会 / Probably

不确定 / Not sure

不会 / No

您在购买化妆品时，是否关注其对肤质的影响

一定会 / Definitely

可能会 / Probably

不确定 / Not sure

不会 / No

10.

您是否对AI肤质检测、多语言文化解读这类网站功能感兴趣？

Are you interested in website features like AI skin analysis and multilingual cultural interpretation?

非常感兴趣 / Very interested

感兴趣 / Interested

一般 / Neutral

不感兴趣 / Not interested

11.

您更倾向于通过哪种渠道了解美妆产品？

Which channel do you prefer to learn about beauty products?

社交媒体KOL测评 / Social media KOL reviews

品牌官方社媒账号 / Brand official social media

朋友推荐 / Friend recommendations

线下体验店 / Offline stores