Singapore Functional Pet Snack Market Questionnaire 新加坡功能性宠物零食市场调查问卷

Hello! We are conducting a survey on the pet snack market in Singapore to understand the needs of pet owners for healthy and functional snacks for pets. The questionnaire will take about 2 minutes. Please fill it out anonymously. Thank you for your participation! 您好！我们正在进行一项关于新加坡宠物零食市场的调研，旨在了解宠物主人对宠物健康及功能性零食的需求。问卷约需2分钟，匿名填写，感谢您的参与！
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1.
What is the type and age of the pet you are currently raising? 您目前饲养的宠物类型及年龄是？
Young dog幼年狗
Adult dog成年狗
Elderly dog老年狗
Young cat幼年猫
Adult cat成年猫
Elderly cat老年猫
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2.
What channels do you usually use to buy pet snacks? 您通常通过哪些渠道购买宠物零食？【多选题】
Offline pet store线下宠物店
E-commerce platform电商平台
Brand official website品牌官方网站
Veterinary clinic兽医诊所
Social media社交媒体
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3.
How much do you spend on pet snacks every month? 您每月在宠物零食上的花费大约是？
Less than S$30 低于30新币
S$30 - S$50 30新币-50新币
S$51 - S$100 51新币-100新币
More than S$100 多于100新币
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4.

 Do you agree that "pets are family members, and their health and quality of life are very important"?您是否认同“宠物是家庭成员，它的健康和生活质量非常重要”？

Strongly agree非常认同
Agree认同
Neutral一般
Disagree不认同
Strongly disagree非常不认同
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5.
Do you know about "functional pet snacks" (for example, adding fish oil, probiotics and other maintenance ingredients to snacks)?  您是否了解“功能性宠物零食”（例如，在零食中加入鱼油、益生菌等养护成分）？
Very familiar, have purchased
非常了解，购买过
Heard of it, but haven't purchased
听说过，没买过
Completely unaware
完全不了解
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6.
If you buy functional snacks, what problems do you most want to solve for your pet? 如果购买功能性零食，您最希望解决宠物的哪些问题？【多选题】
Gastrointestinal digestion/probiotics
肠胃消化/益生菌
Joint health/bones
关节健康/骨骼
Healthy fur/beautiful fur
皮毛健康/美毛
Oral health/tooth cleaning
口腔健康/洁齿
Soothe emotions/anti-anxiety
情绪舒缓/抗焦虑
Immunity improvement
免疫力提升
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7.
Are you willing to pay a higher price than ordinary snacks for pet snacks with specific health functions?  您是否愿意为具有特定健康功能的宠物零食支付比普通零食更高的价格？
Very willing (premium of over 20%)
非常愿意（溢价20%以上）
Willing (premium of 10%-20%)
愿意（溢价10%-20%）
Not very willing (only accept at the same price or lower)
不太愿意（只接受同价或更低）
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8.

What are you most worried about when buying functional pet snacks?购买功能性宠物零食时，您最担心的问题是什么？

【多选题】
Product safety
产品安全性
False propaganda of ingredients
成分虚假宣传
Lack of scientific basis
缺乏科学依据
The price is too high
价格过高
The ingredients of the package are not clear
包装的成分说明不清晰
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9.
Which of the following ways can best increase your trust in a new brand of functional pet snacks? 以下哪种方式最能增加您对一款新品牌功能性宠物零食的信任？【多选题】
Recommendation from a veterinarian or pet nutritionist
兽医或宠物营养师的推荐
Test reports/certifications of authoritative institutions
有权威机构的检测报告/认证
Detailed ingredient list and scientific basis
详细的成分表和科学依据
Real comments from other pet owners
其他宠物主人的真实评价
Trial suit/money-back guarantee provided by the brand
品牌提供的试用装/退款保证
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10.
Your age range is？你的年龄范围是？
18-24 years old（岁）
25-34 years old（岁）
35-44 years old（岁）
45 years and older
45岁及以上
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