您好！本问卷旨在了解消费者在不同活动目的下如何选择独立咖啡馆，以及如何利用网络平台、用户评价和其他信息判断咖啡馆是否符合需求。本研究以苏州的独立咖啡馆为主要背景，独立咖啡馆指非大型连锁品牌、由独立经营者或本地品牌运营的咖啡馆。问卷预计需要8–10分钟，所有回答仅用于IND210课程学术研究。问卷匿名，不收集姓名、电话等个人身份信息。参与完全自愿，您可以随时停止填写。由于问卷匿名，提交后可能无法单独识别并撤回您的答卷。感谢您的参与！
This survey explores how consumers choose independent cafés for different activities and use online platforms, reviews and other sources to assess whether a café meets their needs. This study focuses on independent cafés in Suzhou, run by independent owners or local brands rather than major chain brands. The survey takes approximately 8–10 minutes. Responses will be used only for IND210 coursework research. It is anonymous and does not collect names, phone numbers or other direct identifiers. Participation is voluntary and you may stop at any time. Because responses are anonymous, it may not be possible to identify and withdraw an individual response after submission. Thank you for participating!
