Survey on College Students' Fast Breakfast Consumption Preferences

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1. What is your gender?
Male
Female
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2. Which academic year are you in?
Freshman
Sophomore
Junior
Senior
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3. What is your monthly living allowance (in RMB)?
Below 1000
1001-1500
1501-2000
Above 2000
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4. How often do you have fast breakfast (e.g., instant noodles, pre-packaged pastries, ready-to-eat porridge) per week?
Less than 1 time
2-3 times
4-5 times
6-7 times
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5. What time do you usually have breakfast?
6:00-7:00
7:01-8:00
8:01-9:00
After 9:00
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6. How much do you usually spend on a single fast breakfast?
Below 3 RMB
3-5 RMB
5-8 RMB
Above 8 RMB
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7. Which type of fast breakfast do you prefer? 【多选题】
Instant cereal/oatmeal
Pre-packaged pastries (bread, cakes)
Ready-to-eat porridge/soup
Instant noodles/vermicelli
Others (please specify: )
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8. What factors do you prioritize when choosing fast breakfast?【多选题】
Taste
Nutritional value
Price
Convenience (preparation time)
Brand/reputation
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9. Do you pay attention to the nutritional composition (e.g., calories, protein) of fast breakfast?
Always
Often
Occasionally
Never
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10. Where do you usually buy fast breakfast?【多选题】
Campus supermarket
Online (e.g., Taobao, Pinduoduo)
Off-campus convenience store
Others (please specify: )
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11. How satisfied are you with the current fast breakfast options on campus?
Very dissatisfied
Very satisfied
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0/200
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0/200
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0/200
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0/200
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0/200
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12. Would you try a new fast breakfast product (e.g., low-sugar, high-protein) if it is launched?
Definitely no
Definitely yes
13. What improvements do you hope to see in fast breakfast products for college students?
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