questionnaire

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1.
Q1: Are you Chinese? ( 你是中国人吗？)
Yes
No
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2.
Q2: Are you above 18 years old? ( 你是18岁以上吗？)
Yes
No
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3.
Q3: Have you purchased products from a cross-border e-commerce platform within the last 12 months?（在过去12个月内，您是否从跨境电子商务平台购买过产品？）
Yes
No
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4.
Q4: Age (年龄)
18–24
25–34
35–44
45–54
55 and above
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5.
Q5: Gender （性别）
Male
Female
Prefer not to say
other
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6.
Q6: How often do you purchase products from cross-border e-commerce platforms?
less than once per month
1–2 times per month
3–5 times per month
More than 5 times per month
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7.
Q7: What is the main reason why you choose the cross-border e-commerce platform?【多选题】
Price competitiveness （价格竞争力）
Product variety （产品种类）
Convenient shopping experience （方便）
Brand reputation （品牌声誉）
Other （其他）
8.
Q8: How important is logistics service when deciding whether to purchase from a cross-border e-commerce platform?
Not Important at All （不重要）
Slightly Important （一般重要）
Moderately Important （中等重要）
Important （重要）
Very Important （非常重要）
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9.
Q9: Which cross-border e-commerce platform do you use most frequently?【多选题】
Amazon
AliExpress
Temu
SHEIN
Others
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10.
Section 2: Please indicate your level of agreement with the following statements regarding your overall satisfaction with the logistics service of the cross-border e-commerce platform.
（请表明您对以下陈述的高度认可，关于您对跨境电商平台物流服务的整体满意度。）
1 = Strongly Disagree （十分不同意）
2 = Disagree （不同意）
3 = Neutral （中立）
4 = Agree （同意）
5 = Strongly Agree （十分同意）

Q10: My order usually arrives within the promised delivery time. （我的订单通常会在承诺的送达时间内送达。）
1
2
3
4
5
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11.
Q11: The delivery speed meets my expectations.
1
2
3
4
5
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12.
Q12: Delays in delivery rarely occur.
1
2
3
4
5
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13.
Q13: The delivery time is consistent across different orders.
1
2
3
4
5
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14.
Q14: The tracking information provided by the platform is accurate.
1
2
3
4
5
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15.
Q15: The platform provides timely updates on the delivery status.
1
2
3
4
5
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16.
Q16: It is easy for me to track my order throughout the delivery process.
1
2
3
4
5
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17.
Q17: The logistics information provided is clear and understandable.
1
2
3
4
5
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18.
Q18: Products usually arrive in good condition.
1
2
3
4
5
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19.
Q19: The products are well packaged during delivery.
1
2
3
4
5
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20.
Q20: The products I receive are usually complete and free from missing items.
1
2
3
4
5
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21.
Q21: Products are rarely damaged during transportation.（产品在运输过程中很少损坏。）
1
2
3
4
5
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22.
Q22: Overall, I am satisfied with the logistics service provided by this platform.
1
2
3
4
5
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23.
Q23: The logistics service meets my expectations.
1
2
3
4
5
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24.
Q24: Compared with my expectations, the logistics service performs very well.
1
2
3
4
5
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25.
Q25: I am pleased with the logistics service provided by this platform.
1
2
3
4
5
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26.
Q26: This platform provides a more satisfying logistics experience than most alternatives.
1
2
3
4
5
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27.
Q27: I would continue purchasing from this platform even if competitors offered similar products.
1
2
3
4
5
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28.
Q28: I intend to purchase products from this cross-border e-commerce platform again in the future.
1
2
3
4
5
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29.
Q29: I expect to purchase from this platform in the near future.
1
2
3
4
5
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30.
Q30: I would recommend this platform to my friends or relatives.
1
2
3
4
5
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31.
Q31: I would say positive things about this platform to others.
1
2
3
4
5
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32.
Q32: This platform would be one of my preferred choices for future online shopping.
1
2
3
4
5
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