Swiss Sugar Market Research Questionnaire

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1.
 How often do you purchase Swiss Sugar?
A. Never
B. Once every few months
C. Once a month
D. Once a week or more
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2.
 Where do you usually buy Swiss Sugar?
A. Supermarket
B. Convenience store
C. Online shopping platform
D. Campus shop & vending machine
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3.
Which packaging of Swiss Sugar do you prefer most?
A. Boxed
B. Small individual bags
C. Bulk loose candies
D. Gift tins
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4.
How much are you willing to pay for a box of 200g+ Swiss Sugar?
A. Under 5 yuan
B. 5-8 yuan
C. 8-12 yuan
D. More than 12 yuan
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5.
When do you usually buy Swiss Sugar?
A. Daily snack time
B. Parties and gatherings
C. Festival gifts
D. No specific occasion, buy randomly
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6.
Which aspect of Swiss Sugar attracts you the most?
A. Rich mixed fruit flavors
B. Chewy texture
C. Colorful appearance
D. Nostalgic memories
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7.
Which flavor of Swiss Sugar is your favorite?
A. Strawberry
B. Orange
C. Lemon
D. Grape
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8.
How do you rate the sweetness of Swiss Sugar?
A. Too sweet
B. A bit sweet but acceptable
C. Moderate sweetness
D. Not sweet enough
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9.
What do you think of the chewiness of Swiss Sugar?
A. Too hard to chew
B. A bit tough but okay
C. Moderate chewiness
D. Too soft
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10.
What is your biggest concern when buying Swiss Sugar?
A. Price
B. Flavor and taste
C. Ingredients and food safety
D. Brand reputation
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11.
How many pieces of Swiss Sugar do you usually eat at one time?
A. 1-2 pieces
B. 3-5 pieces
C. 6-10 pieces
D. Eat until the box is empty
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12.
Do you share Swiss Sugar with others?
A. Never, eat alone
B. Sometimes share with close friends
C. Often share with people around
D. Buy specially for parties
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13.
Have you ever bought Swiss Sugar as a gift?
A. Never
B. Once or twice
C. Occasionally
D. Often
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14.
Why do you choose Swiss Sugar over other similar candies?
A. Better flavor
B. More affordable price
C. Strong nostalgic feeling
D. Just a habit
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15.
Are you willing to recommend Swiss Sugar to your friends?
A. Definitely not
B. Maybe not
C. Maybe yes
D. Definitely yes
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