泡泡玛特西亚斯校园店消费者调查问卷

你的性别（Your gender)

男性（male）

女性(female)

你的学历（Your educational background)

高中（senior high school）

专科 (specialist)

本科 (undergraduate)

硕士 (master)

你多久购买一次泡泡玛特产品？

How often do you buy Pop Mart products?

每周 / Weekly

每月 / Monthly

每学期一次 / Once a semester

从未买过 / Never

你在泡泡玛特西亚斯店的平均单次消费金额是？

What is your average spending per purchase at Pop Mart SIAS store?

50元以下 / Under ¥50

50-100元 / ¥50–¥100

100-200元 / ¥100–¥200

200元以上 / Above ¥200

你最常购买哪些产品？Which products do you buy most? (Multiple choices)【最少选择2项】

A. 盲盒 / Blind boxes

B. 玩偶 / Dolls

C. 钥匙扣 / Keychains

D. 限定款 / Limited editions

你对西亚斯店的产品种类满意吗？

Are you satisfied with the product variety at the SIAS store?

A. 非常满意 / Very satisfied

B. 满意 / Satisfied

C. 一般 / Neutral

D. 不满意 / Unsatisfied

你认为价格合理吗？

Do you think the prices are reasonable?

A. 太高 / Too high

B. 略高 / Slightly high

C. 合理 / Reasonable

D. 便宜 / Cheap

哪种促销方式更吸引你？

Which promotion method would attract you most?

A. 学生折扣 / Student discount

B. 买一送一 / Buy one get one free

C. 抽奖 / Lucky draw

D. 会员积分 / Membership points

你通常如何得知西亚斯店的新品消息？How do you usually learn about new products in the SIAS store?

A. 微信群 / WeChat groups

B. 泡泡玛特官方账号 / Official Pop Mart account

C. 朋友推荐 / Friends

D. 店内展示 / Store display

10.

如果店里提供预售服务你会买更多吗？Would you buy more if the store offers pre-order service?

A. 会 / Yes

B. 不会 / No

C. 可能会 / Maybe

11.

你最希望天赋改进哪些方面？

What improvements do you want most for the store?

A. 降低价格 / Lower price

B. 更多新品 / More new products

C. 更好的店铺环境 / Better store environment

D. 更多互动活动 / More interactive activities

12.

你会参加校园盲盒交换活动吗？

Would you participate in a blind box exchange event on campus?

A. 会 / Yes

B. 不会 / No

C. 不确定 / Not sure

13.

你认为店铺是否应该退出校园限定盲盒？

Do you think the store should launch campus-exclusive blind boxes?

A. 是 / Yes

B. 否 / No

C. 可能 / Maybe

14.

你对提升泡泡玛特西亚斯店销量有什么建议？（开放题）

What is your suggestion to increase sales at Pop Mart SIAS store? (Open-ended)