The Impact of New Energy Vehicle Supply Chain Security on Consumers’ Purchase Intentions

This questionnaire aims to explore the impact of new energy vehicle supply chain security on consumer purchase intention, and collect information on your perception, attitude, and related consumer behavior towards new energy vehicle supply chain security.
The research focuses on three key issues:
How does the security of the new energy vehicle supply chain (such as material stability, supplier reliability, etc.) affect brand reputation and product quality;
2. How policy factors (such as geopolitics and policy support) affect the impact of supply chain security on consumer purchasing intentions;
3. Does consumers' perception of supply chain security directly increase their willingness to purchase and brand loyalty.
The research results will provide direction for optimizing supply chain management strategies for new energy vehicle enterprises, such as improving material traceability capabilities and strengthening data security guarantees. At the same time, it will provide decision-making basis for the government to formulate supply chain security supervision policies and promote sustainable development of the industry. Your answer will help us systematically explore the impact path of supply chain security from the operational level to the market level, providing academic references for the optimization of supply chain management and consumer behavior research in the new energy vehicle industry. This questionnaire includes:
1. Basic information
2. Perception of supply chain security for new energy vehicles
3. Brand reputation and product quality perception
4. The influence of policies and geopolitical factors
5. Purchase intention and brand loyalty
6. Open ended questions
This study used the Likert scale to design a questionnaire, which takes approximately 10-15 minutes to complete. To ensure data quality, we will rigorously review the questionnaire and eliminate incomplete or unreasonable responses. All data is only used for academic research and follows ethical guidelines to ensure the fairness and transparency of the research process. All questions are filled out anonymously, and your personal information will be strictly kept confidential.

研究核心聚焦于三个关键问题：

1.新能源汽车供应链安全（如材料稳定性、供应商可靠性等）如何影响品牌声誉与产品质量；

2.政策因素（如地缘政治、政策支持）如何作用于供应链安全对消费者购买意愿的影响；

3.消费者对供应链安全的感知是否直接提升购买意愿与品牌忠诚度。

研究结果将为新能源汽车企业优化供应链管理策略（如提升材料溯源能力、强化数据安全保障）提供方向，同时为政府制定供应链安全监管政策、推动产业可持续发展提供决策依据。您的回答将帮助我们系统探究供应链安全从运营层面到市场层面的影响路径，为新能源汽车产业的供应链管理优化及消费者行为研究提供学术参考。本问卷包括：

1.基本信息

2.新能源汽车供应链安全感知

3.品牌声誉与产品质量感知

4.政策与地缘因素影响

5.购买意愿与品牌忠诚度

6.开放性问题

本研究采用李克特量表设计问卷，完成本问卷大约需要10-15分钟。为确保数据质量，我们将对问卷进行严格审核，剔除不完整或不合理的回答。所有数据仅用于学术研究，并遵循伦理准则，确保研究过程的公正性与透明度。所有问题均为匿名填写，您的个人信息将严格保密。