Survey on Short Video Viewing Habits

Thank you for participating in this survey. The following questions aim to understand your habits and reasons for watching short videos. Your responses are anonymous and will be used for research purposes only. Please answer truthfully based on your actual experiences.
1. What is your age group?
2. What is your gender?
3. Where do you currently reside?
4. Which devices do you use to watch short videos?
5. Which short video platforms do you use?
6. How frequently do you watch short videos?
7. What are your main reasons for watching short videos? (Select all that apply for each reason)
  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree
Entertainment/Relaxation
Learning new information/skills
Keeping up with trends/news
Social interaction (e.g., commenting, sharing)
Killing time when bored
Inspiration (e.g., for hobbies, work)
Following favorite creators/celebrities
8. During which time of day do you usually watch short videos?
9. On average, how much time do you spend watching short videos per day?
10. What types of short video content do you prefer?
11. Do you usually watch short videos alone or with others?
12. Are there any specific features of short video platforms that you particularly like? Please explain.
13. Is there anything about short video watching that you dislike or find frustrating? Please explain.
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