Honda Civic Satisfaction Survey
Thank you for participating in this survey. We will strictly keep your information confidential.
1. Your gender:
A. Male
B. Female
C. Other
2. Your age group:
A. 18 - 25 years old
B. 26-35 years old
C. 36-45 years old
D. 46-55 years old
E. over 55 years old
3. How satisfied are you with the power output of the Honda Civic?
A. Very satisfied
B. Satisfied
C. Normal
D. Dissatisfied
E. Extremely dissatisfied
4. When you are driving or learning about the Honda Civic, which of the following power-related performances do you pay the most attention to?
A. acceleration performance
B. Fuel economy
C. Control stability
D.Engine noise reduction
5. Do you think the product positioning of Honda Civic is in line with its actual performance?
A.Perfect match
B.Basic match
C. Normal
D. Basic not match
E. Complete mismatch
6. Which aspects of the Honda Civic do you think convey its value most clearly? (Multiple choices, 1-4 options are available)
A. Sportive design
B. Practical Cost-Effectiveness
C. Brand Reliability
D. Technological Configuration Level
7. Have you purchased a Honda Civic?
A. Yes
B. No
8. After purchasing the Honda Civic, what aspect do you consider the most satisfactory?
A. Power Performance
B. Design of Appearance
C. Spatial Practicality
D. Configuration Richness
E. Others
9. What was the main reason for your not purchasing the Honda Civic? (Single choice)
A. The price exceeds the budget.
B. The power does not meet the expected level.
C. The configuration is not to one's liking
D. Preference for other vehicle models
E. other
10. During your exploration of the Honda Civic, what were the main channels through which you obtained information?
A. Automobile Media Reviews
B. Real Vehicle Experience at 4S Store
C. Recommendation from Friends and Family
D. Online social platforms (such as Douyin / Xiaohongshu, etc.)
11. Among the following factors, which one has the greatest impact on your intention to purchase a Honda Civic?
A. Performance of power output
B. Product Price
C. Brand Reliability
D. Configuration Level
E. Design of Appearance
12. If you are considering purchasing a Honda Civic, which of the following configurations would you give priority to?
A. Intelligent Driving Assistance System
B. High-performance engine
C. Comfortable seats / Air conditioning
D. Large-sized central control screen
13. Please rate the satisfaction level for the following value dimensions of the Honda Civic (1 = extremely dissatisfied, 5 = extremely satisfied):
1
2
3
4
5
Match between price and configuration
Brand reputation and actual experience
Product promotion and actual performance
14. Among the following external factors, which ones would reduce your willingness to purchase a Honda Civic? (Multiple choices, 1-4 options are available)
A. Competitors at the same level are conducting price reduction promotions.
B. Increase in fuel prices
C. Negative quality news
D. Changes in Vehicle Purchase Policies
15.
Please rank the following purchasing decision factors according to their degree of influence (1 = the greatest influence, 4 = the least influence)
Power performance
Price range
Configuration level
Brand reputation
16. Would you recommend it to your friends around you?
Yes
No
Not sure
关闭
更多问卷
复制此问卷