Survey on College Students' Consumption Patterns
This survey is completely anonymous, please answer as truthfully as possible
^-^
1. Have you ever heard of blind boxes (such as POP MART)?
Yes
No
2.
A so-called blind box typically contains merchandise related to anime, films, or designer toys. It is called a blind box because it is not labeled on the outside; only by opening the box will you know what item you have received. Below are images illustrating some popular blind box IPs:
Based on the images and this brief introduction,
do you have the desire to purchase a blind box?
Yes
No
3. Have you ever purchased a blind box?
Yes
No
4.
Your approximate purchase frequency is:
Frequent (Once a week)
Often (Once a month)
Occasionally (Once every six months)
Rarely (Once a year)
Purchased only once
5. I often buy things on impulse.
Strongly Disagree
1
2
3
4
5
Strongly Agree
6. I often buy things that I originally did not plan to buy when shopping.
Strongly Disagree
1
2
3
4
5
Strongly Agree
7. Advertisements and sales promotions often make me buy things.
Strongly Disagree
1
2
3
4
5
Strongly Agree
8. Past feelings of disappointment and regret after impulse buying will inhibit my current impulse buying decision.
Strongly Disagree
1
2
3
4
5
Strongly Agree
9. After an impulse purchase, my feeling is more happiness than regret.
Strongly Disagree
1
2
3
4
5
Strongly Agree
10.
I see myself as someone who worries a lot.
Strongly Disagree
1
2
3
4
5
Strongly Agree
11.
I see myself as someone who gets nervous easily.
Strongly Disagree
1
2
3
4
5
Strongly Agree
12.
I see myself as someone who is depressed, blue.
Strongly Disagree
1
2
3
4
5
Strongly Agree
13.
I see myself as someone who can be moody. / I have frequent mood swings.
Strongly Disagree
1
2
3
4
5
Strongly Agree
14.
I'm a person who loves to take risks and break the rules.
Strongly Disagree
1
2
3
4
5
Strongly Agree
15.
There are so many brands to choose from that often I feel confused.
Strongly Disagree
1
2
3
4
5
Strongly Agree
16.
All the information I get on different products confuses me.
Strongly Disagree
1
2
3
4
5
Strongly Agree
17.
I usually have one or more outfits of the very newest style.
Strongly Disagree
1
2
3
4
5
Strongly Agree
18.
Fashionable, attractive styling is very important to me.
Strongly Disagree
1
2
3
4
5
Strongly Agree
19.
It’s fun to buy something new and exciting.
Strongly Disagree
1
2
3
4
5
Strongly Agree
20.
To get variety, I shop at different stores and choose different brands.
Strongly Disagree
1
2
3
4
5
Strongly Agree
21. Gender:
Male
Female
22. Age:
23. How much is your monthly living allowance?
<1000RMB
1000-1999RMB
2000-2999RMB
3000-3999RMB
4000-4999RMB
>5000RMB
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