2. 您在京学习生活时长是?How long have you been studying or living in Beijing?
A.6个月以内 Within 6 months B.6个月-1年 6 months-1 year C.1-2年 1-2 years D.2-3年 2-3 years E.3年以上 More than 3 years
3. 您的中文水平 Your Chinese Language Proficiency:
A.母语者/流利 Native/Bilingual Proficiency B.中级(可日常交流)Intermediate (Can handle daily conversations) C.基础(能阅读简单文字)Basic (Can read simple texts) D.入门级.Beginner
4. 您是否了解北京中轴线?How familiar are you with the Beijing Central Axis?
A.非常了解 Very familiar B.一般了解 Somewhat familiar C.略有耳闻 Have heard of it D.完全不了解 Completely unfamiliar
5. 了解渠道 Channels of Awareness (Multiple choices allowed):
A.校园活动 Campus activities B.文旅游览 Cultural tourism C.网络资料 Online resources D.朋友推荐 Friend recommendations E.其他 Other
6. 您使用中文版本文化类APP时,是否需要多语言对照(母语+中文)的注释功能?When using Chinese cultural apps, do you need a bilingual annotation feature (Your native language + Chinese)?
A.非常需要 Very necessary B.需要 Necessary C.无所谓 Neutral D.不需要 Not necessary
7. 若以“角色扮演闯关”形式了解中轴线古今文化,您更倾向的角色设定是? If you were to learn about the history and culture of the Central Axis through a "role-playing quest" format, which character settings would you prefer? (Multiple choices allowed)
A.海外文化探访者 Overseas cultural explorer B.中外文化交流使者 Cultural ambassador between China and other countries C.中轴线历史见证者 Historical witness of the Central Axis D.非遗技艺学习者 Apprentice of Intangible Cultural Heritage (ICH) crafts E.其他 Other
8. 您是否想了解北京中轴线与京津冀、长三角地区的文化关联故事(如历史交流、民俗互通、当代发展联动)?Would you like to learn about cultural connections between the Beijing Central Axis and regions like Jing-Jin-Ji (Beijing-Tianjin-Hebei) or the Yangtze River Delta (e.g., historical exchanges, shared folk customs, contemporary development linkages)?
A.非常想 Very interested B.想 Interested C.无所谓 Neutral D.不想 Not interested E.完全不想 Not interested at all
9. 您希望APP的多语言服务覆盖哪些语种?Which languages should the app's multilingual service cover? (Multiple choices allowed)
A.英语 English B.日语 Japanese C.韩语 Korean D.法语 French E.西班牙语 Spanish F.俄语 Russian G.其他 Other
10. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
11. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
12. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
13. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
14. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
15. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
16. 您对APP核心功能的需求程度(选1-5分,1分完全不需要,5分非常需要) Please rate your need for the following core app features (1 = Not needed at all, 5 = Very needed):
17. 您能接受的单次闯关时长(含语言阅读时间)是?What is your preferred duration for a single quest session (including reading time)?
A.10分钟以内 Under 10 minutes B.10-20分钟 10-20 minutes C.20-30分钟 20-30 minutes D.30分钟以上 Over 30 minutes
18. 您是否愿意在APP内购买中轴线主题文创产品,作为来华生活纪念或海外馈赠好礼?Would you be willing to purchase Central Axis-themed cultural merchandise through the app as souvenirs or gifts?
A.非常愿意 Very willing B.愿意 Willing C.中立 Neutral D.不愿意 Unwilling E.完全不愿意 Definitely unwilling
19. 您偏好的中轴线主题文创类型是?Which types of Central Axis-themed cultural merchandise do you prefer? (Multiple choices allowed)
A.轻便易携带类(书签、徽章、冰箱贴)Portable items (bookmarks, badges, fridge magnets) B.文化特色类(非遗剪纸、传统纹样饰品)Culturally distinctive items (ICH paper-cutting, traditional pattern jewelry) C.定制纪念类(个人打卡照片文创、专属角色周边)Customized souvenirs (personal check-in merchandise, exclusive character merchandise) D.实用类(帆布袋、笔记本) Practical items (canvas bags, notebooks) E.其他 Other
20. 若APP开放多语言原创文创功能(支持母语标注设计理念、参与国际文创征集),您是否愿意参与?If the app opens a multilingual original merchandise feature (allowing native language annotations for design concepts and international collect), would you be willing to participate?
A.非常愿意 Very willing B.愿意 Willing C.中立 Neutral D.不愿意 Unwilling E.完全不愿意 Definitely unwilling
21. 您认为APP的文创相关功能,还需补充哪些适配海外友人的服务(如国际邮寄、多语言产品介绍)?What additional services catering to international users should be added to the app's merchandise features (e.g., international shipping, multilingual product descriptions)?
22. 您是否有意愿下载并体验“中轴织梦录APP”?Would you be willing to download and experience the "Dream Weaver of the Central Axis" app?
A.一定会 Definitely will B.可能会 Probably will C.不确定 Uncertain D.大概率不会 Probably won't E.一定不会 Definitely won't