感谢您用宝贵的时间参与本次调查,本次问卷用来了解大家对北京中轴线的认识和建议,答案无关对错,请用您真实的想法作答。我保证所有信息严格保密,您的答复对我们很重要,感谢支持!Thank you for taking the time to participate in this survey. This questionnaire is designed to understand people's understanding of and suggestions for the Beijing Central Axis. There are no right or wrong answers; please respond with your genuine thoughts. I guarantee that all information will be kept strictly confidential. Your responses are of great importance to us. Thank you for your support!
1. 您的年龄阶段Your age group 幼儿- Preschool child 小学(1—3年级)- Primary school (Grades 1-3) 小学(4—6年级)- Primary school (Grades 4-6) 初中- Junior high school 高中- Senior high school 大学- University 其他- Other
2. 您所在的地区Your region 中国大陆- Mainland China 中国港澳台- Hong Kong, Macao and Taiwan regions of China 澳洲(澳大利亚、新西兰等)- Australia (Australia, New Zealand, etc.) 东南亚(新加坡、马来西亚等)- Southeast Asia (Singapore, Malaysia, etc.) 欧洲(英国、法国等)- Europe (UK, France, etc.) 北美(美国、加拿大等)- North America (USA, Canada, etc.) 其他- Other
3. 您平时的放假时间(大于10天的长假)Your usual vacation time (long holidays of more than 10 days) [Multiple choice] 圣诞节(12月中旬—1月初)- Christmas season (Mid-December - Early January) 复活节(3月底—4月中旬)- Easter (Late March - Mid-April) 暑假(7月初—9月初)- Summer vacation (Early July - Early September) 寒假(12月中旬—1月初)(1月初—2月底)- Winter vacation (Mid-December - Early January) / (Early January - Late February) 冬假(6月底—7月中旬)- Winter break (Late June - Mid-July) 其他(请注明:具体假期和时间)- Others (Please specify: specific vacation dates and times)
4. 您曾经来北京给中轴线留出的参观时间The time you have reserved for visiting the Beijing Central Axis when you come to Beijing 0天- 0 days 1天—3天- 1 — 3 days 3天以上- More than 3 days
5. 您下次来北京是否愿意花时间参观中轴线Are you willing to set aside time to visit the Beijing Central Axis when you come to Beijing next time 是- Yes 否- No
6. 您愿意花多少天在参观中轴线上How many days are you willing to spend visiting the Central Axis 1天—3天(days) 3天—5天(days) 5天以上(days)
7. 您觉得您不愿意去参观了解中轴线的原因是什么What are the reasons why you are unwilling to visit and learn about the Central Axis? [Multiple choice] 天气(环境)不适宜- Unfavorable weather (environment) 人员过于密集- Overcrowding 无聊没意思(不感兴趣)- Boring and uninteresting (not interested) 已经去过了,感觉没必要再去一次- I have already been there and see no need to visit again 其他(具体原因)- Others (please specify the specific reasons)
8. 如果您有机会(再)来到中轴线,您更喜欢以下哪种参观方式If you have the opportunity to visit the Beijing Central Axis, which of the following visiting methods do you prefer? [Multiple choice] 真人COS- Cosplay 专属坐骑(导游)- Exclusive cultural experience tour (with a dedicated guide/vehicle 打卡集章(礼品)- Interactive stamp collection (with gifts) 密室逃脱或者剧本杀- Cultural escape room or script killing experience 5D小剧场(影片)- 5D mini theater (film screening) 情景演出- Situational performance 主题下午茶- Themed afternoon tea 非遗手工体验- Intangible cultural heritage handicraft experience
9. 您平时获取旅游攻略的途径是什么Which of the following platforms do you usually use to obtain travel information? [Multiple choice] Facebook YouTube Tiktok(抖音) Rednote (小红书) 大众点评- Dianping (Dazhong Dianping) Instagram 口头询问周围人- Word of mouth from relatives and friends 其他- Others
10. 您对中轴线旅行的预算是什么(针对中轴线上参观、饮食、纪念品等)—What is your acceptable budget for visiting the Beijing Central Axis (including tickets, food, souvenirs, etc.)? 300元/天—500元/天(yuan/day) 500元/天—1000元/天(yuan/day) 1000元/天—2000元/天(yuan/day)