大学生鸡柳消费偏好调查问卷
1. What’s your gender ?
Male
Female
2. What is your grade level?
Freshman
Sophomore
Junior
Senior
Postgraduate or above
Other
3. How often do you eat chicken tenders?
Every day
2-3 times a week
Once a week
1-2 times a month
Almost never
4.
Where do you usually eat chicken tenders?
School cafeteria/street food stall
Snack bar
Ordering food through delivery platforms
Making at home
5. What is your acceptable price range for a serving of chicken tenders?
Under 10 RMB
10-15 RMB
15-20 RMB
Above 20 RMB
Price is not an issue, as long as it tastes good
6.
What is your favorite flavor of chicken tenders? (Select all that apply)
Original/Cumin flavor
Spicy/Mala flavor
Honey flavor
Black Pepper/BBQ flavor
Sichuan Peppercorn/Marinated flavor
7. Do you choose chicken tenders based on a specific brand?
Yes, I only stick to specific brands
Yes, I have a few preferred brands
No, I buy whichever is cheaper
I never care about the brand
8. How satisfied are you with the current chicken tender products on the market?
Very satisfied
Mostly satisfied
Average
Not very satisfied
Very dissatisfied
9. What do you think is the biggest pain point in the current chicken tender market?
10. What features would you like to see in future chicken tender products?
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