2026 Q1 Novelties Feedback (PRECIOUS+BP+UV)
*If the following new products are not yet on sale, no need to fill out
1. Basic Information:
Name
Region
Store
2. Since the launch of the new "PRECIOUS BRIGHT" , have you received any specific feedback from customers?
3. During the sales process, what are the main reasons customers do not purchase the "PRECIOUS BRIGHT" ?
4. For customers who purchase the Precious line (not limited to PRECIOUS BRIGHT), what is the approximate ratio of customers asking for it by name vs. being convinced by BC recommendation?
Almost all ask for it by name
Customers mostly ask for it (approx. 70%)
Half and half (50% each)
Mostly BC recommendation (approx. 70%)
Almost all are BC recommendation
5. When recommending the Precious line (not limited to PRECIOUS BRIGHT), what are the most common objections from customers? (Select all that apply)
Price too high / Poor value for money
Lack of awareness of the brand's premium line
Texture / feel not suitable
Uncertain effect / Lack of trust
Already using another brand's premium line
Other:
6. When comparing the Precious line with competitors, which brands cause hesitation? (Select all that apply)
La Mer
La Prairie
Guerlain
Helena Rubinstein
Lancôme Absolue
Shiseido
Other:
7. What do you find to be the most effective way to address objections and close the sale for the Precious line? (e.g., "look 5 years younger", break down daily cost, product trial, etc.)
8. Since the launch of the new "BRIGHT PLUS" (Treatment Essence + Emulsion), have you received any specific feedback from customers?
9. Since the launch of the new "UV PLUS" , have you received any specific feedback from customers?
10. Do you have any other feedback or questions? (e.g., competitor news, suggestions, requests)
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