1. What is your gender? A. Male B. Female C. Prefer not to disclose
2. Which age group do you belong to? A. Under 18 B. 18-25 C. 26-35 D. 36-45 E. 46-55 F. Over 55
3. What is your occupation？ A. Students B. Teacher C. Others
4. Are you familiar with new multifunctional sachets? A. Very familiar and have used similar products B. Somewhat familiar, have seen but not used C. Heard of them but not sure about their specific functions D. Not familiar at all
5. What functions do you think new multifunctional sachets might include? (Multiple choices allowed)） A. Traditional aromatherapy (e.g., mosquito repellent, relaxation) B. Air purification (e.g., deodorization, antibacterial) C. Decoration (e.g., matching clothing, home decor) D. Health monitoring (e.g., humidity sensing, reminder functions) E. Portable and practical (e.g., hanging, replaceable fragrance) F. Other
6. In what scenarios might you consider using a new multifunctional sachet? (Multiple choices allowed) A. Daily wear (e.g., hanging on a bag, clothing) B. Home decoration (e.g., in the bedroom, living room) C. Office/study (e.g., on a desk, in the office) D. Travel (e.g., in a car, suitcase) E. Holiday gift (e.g., for friends/family, as a souvenir) F. Other
7. What price range can you accept for a sachet? A. 5–8 yuan B. 9-12 yuan C. 13-16 yuan D. Over 17 yuan
8. When purchasing sachet products, what factors do you usually pay attention to?(Multiple choices allowed) A. Practicality of functions B. Fragrance type and duration C. Design and material D. Reasonable price E. Brand reputation and word-of-mouth F. Safety (e.g., whether it contains harmful ingredients)
9. How acceptable are you to new multifunctional sachets? A. Very acceptable B. Relatively acceptable C. Neutral D. Relatively unacceptable E. Very unacceptable
10. Please rank the importance ofthe following aspects of new multifunctional sachets from highest to lowest.(Please select and rank all items)
A. Functional diversity B. Ease of use C. Aesthetic design D. Reasonable price
11. When considering purchasing a new multifunctional sachet, please rank the influence of the following factors from highest to lowest. (Please select and rank all items) A. Product function B. Price C. Design D. Fragrance
12. What's your main way of obtaining new-type sachet-related products?(Multiple choices allowed) A. E-commerce platforms(Taobao, Pindukduo, etc.) B. Short video platforms(Douyin, Kuaishou, etc.) C. Offline stores D. Social platforms(WeChat Moments, Weibo, etc.) E. Friend recommendations F. Others
13. Please choose your preferred fragrance type（Multiple choices allowed） A. Floral B. Fruity C. Herbaceous D. Woody E. No fragrance
14. Do you have any other expectations or suggestions for new multifunctional sachets?