Dear Customer,
Thank you for taking time to finish our questionnaire. Your real opinions will greatly support our product improvement. Once you complete the survey, please return it to our staff. If you leave your contact information, you will receive our latest product brochure and a small hat‑related gift.
1. Your gender Female Male Prefer not to say
2. Your age group Under 18 18‑25 26‑35 36‑45 46‑55 Over 55
3. Through which channel do you know about our hat series? Short‑video ＆ social media Offline store display Recommendation from family or friends Live‑stream shopping Magazine / outdoor poster ads Have never heard about our brand
4. What matters most when you select a hat? Affordable price Fashionable appearance ＆ style Comfortable fabric material Brand reputation Practical functions (sun‑proof / warm‑keeping)
5. How frequently will you try hats from new brands? Hardly ever, stick to fixed brands Occasionally try new styles Often like to explore new brands
6. Where do you mostly purchase hats? E‑commerce online shops Physical accessory ＆ hat stores Shopping mall boutiques Supermarket daily‑goods area Offline pop‑up stores
7. Which hat styles do you usually own and wear? Baseball cap Bucket hat Beret Knit warm hat Wide‑brim sun hat Trucker cap
8. How often do you buy a new hat? Less than once per year 1‑2 times every year 2‑4 times every year More than four times every year
9. Which feature do you value most for hats? Sun‑shading UV‑protection Soft ＆ breathable wearing experience Warmth for cold seasons Good matching effect with daily outfits Durable, not easy to deform
10. Your preferred hat colors (Pick top 3 options) Classic black Clean white Neutral beige / khaki Gentle pastel colors Bright vivid colors Retro earth tone Multi‑color printed pattern No special preference
11. Could you please provide more feedback on our products?
12. What suggestions do you have for our products?