Conspicuous Consumption(炫耀性消费)调查问卷

1. Your gender 你的性别
2. Your grade 你的年级
3. Your monthly disposable living expenses 每月可支配生活费
二、Consumption Attitude 消费态度
1. I buy famous brands to show my taste to others. 我购买名牌是为了向别人展示个人品味。
2. I care about others’ opinions when I choose expensive products. 选购高价商品时,我会在意别人的看法。
3. Owning luxury goods can improve others’ impression of me. 拥有奢侈品能提升别人对我的印象。
4. I would buy high-priced goods even if I don’t really need them. 即使不是必需品,我也会购买高价商品。
5. I tend to post expensive purchases on social media. 我会在社交平台晒出高价购买的物品。
6. I compare my belongings with my classmates or friends. 我会和同学朋友攀比物品。
7. High price means better quality and status. 价格高代表更好的品质与身份。
8. I will cut daily spending to afford a luxury item. 我会压缩日常开销,攒钱购买一件奢侈品。
 三、Consumption Behavior 消费行为(单选 / 多选)
1. How often do you buy brand-name /luxury products? 你购买名牌 / 轻奢产品的频率?
2. What types of products do you tend to buy for showing off? (Multiple choice) 你倾向购买哪些品类用于彰显自身?(可多选)
3. What is your main motivation to buy expensive brand products? (Multiple choice) 购买高价品牌商品的主要动机?(可多选)
4. Will you borrow money or use consumer credit to buy luxury goods? 是否会借钱 / 使用消费信贷购买奢侈品?
四、Influencing Factors & Opinion 影响因素与观点(单选 )
1. Which factor affects your conspicuous consumption most? 对你炫耀性消费影响最大的因素
2. What do you think of conspicuous consumption among college students? 你如何看待大学生中的炫耀性消费?
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